How to Write a Strategic Plan By Erica Olsen Not to oversimplify how to create a strategic plan, but by placing all the parts of a plan into three areas, you can clearly see how the pieces fit together.
Town B Although Town B looks more competitive 10 competitors vs. The definition of a potential customer will depend on your type of business.
How to Write a Strategic Plan By Erica Olsen. Not to oversimplify how to create a strategic plan, but by placing all the parts of a plan into three areas, you can clearly see how the pieces fit together. The following elements help you define the future for your business: Sustainable competitive advantage. SAMPLE STRATEGIC BUSINESS PLAN plombier-nemours.com An Internet Sports Entertainment Portal This document was written by: plombier-nemours.com "Business Solutions for eCommerce". Nov 06, · Strategic planning. Follow 6 Steps to Make Your Strategic Plan Really Strategic This online course walks you step-by-step through the process of preparing an effective plan for a business.
For example if you are opening a small shop selling office furniture then your market will be all the companies within your delivery range. As in the example above it is likely that most companies would have only one person in charge of purchasing furniture hence you wouldn't take the size of these businesses in consideration when assessing the number of potential customers.
You would however factor it when assessing the value of the market. Market value Estimating the market value is often more difficult than assessing the number of potential customers.
The first thing to do is to see if the figure is publicly available as either published by a consultancy firm or by a state body. It is very likely that you will find at least a number on a national level. If not then you can either buy some market research or try to estimate it yourself.
Methods for building an estimate There are 2 methods that can be used to build estimates: The bottom up approach consist in building a global number starting with unitary values. In our case the number of potential clients multiplied by an average transaction value. Let's keep our office furniture example and try to estimate the value of the 'desk' segment.
We would first factor in the size of the businesses in our delivery range in order to come up with the size of the desks park.
Then we would try to estimate the renewal rate of the park to get the volume of annual transactions. Finally, we would apply an average price to the annual volume of transactions to get to the estimated market value. Here is a summary of the steps including where to find the information: You can get the number and size of businesses in your delivery area from the national statistics.
Your accountant should be able to give you the useful life of a desk but you should know it since it is your market! You can compare the desk prices of other furniture stores in your area. As a side note here: That was the bottom up approach, now let's look into the top down approach.
The top down approach consist in starting with a global number and reducing it pro-rata. Once again the number of employees would only be a rough proxy given all business don't have the same furniture requirements.
When coming up with an estimate yourself it is always a good practice to test both the bottom up and top down approaches and to compare the results.
If the numbers are too far away then you probably missed something or used the wrong proxy. Once you have estimated the market size you need to explain to your reader which segment s of the market you view as your target market.
Target Market The target market is the type of customers you target within the market. For example if you are selling jewellery you can either be a generalist or decide to focus on the high end or the lower end of the market. This section is relevant when your market has clear segments with different drivers of demand.
In my example of jewels, value for money would be one of the drivers of the lower end market whereas exclusivity and prestige would drive the high end.Strategic Planning for Dummies A Strategic Planning Template for Dummies. This is a very simple template that may be able to assist small business organisations and not-for-profit.
This strategic plan has been developed by XYZ group in order to provide a disciplined. Strategic Plan Example: Strategic Themes and Goals. Although objectives, strategies, and tactics are core elements in any example of a strategic plan, they are not the only elements.
Many plans are more robust and include additional levels in the hierarchy. Developing Your Personal Strategic Plan Page 1 WHO SHOULD USE THIS WORKBOOK? This Developing Your Personal Strategic Plan workbook is designed for CEOs who are seeking clarity in the direction and purpose of their professional and personal life.
The vision of the UW-Green Bay Information Technology Strategic Plan is to leverage reliable and emerging technologies and information resources to support innovative and adaptable teaching, learning, and research, and efficient business operations.
2. were once used as hidden chemical dumps we still have important work to do. The U.S. Environmental Protection Plan emphasizes the EP Basics” agenda. Strategic Plan. through “Protecting credit unions and the consumers who own them through effective regulation.” Strategic Plan 2 cyber-security and increasing member business loan portfolios.
Each of these risks requires continual monitoring and mitigation strategies. We will continue to focus on our workforce.